The Analyst in Corporate Communications and Public Relations course focuses on the implementation of corporate communication programs which project a positive image of an organization – both internally and externally. The curriculum covers a variety of topics, including: methodologies of institutional publishing, techniques for conflict management, relationships with the media and events management.

By the end of the course, students will be able to:

• plan, organize and evaluate public relations programs
• project the image of an organization effectively to a variety of audiences
• produce creative communication strategies
• implement communication projects which link to corporate objectives
  
  

Web address for course information
http://www.ort.edu.uy/index.php?id=AAAGAJAG